Skip to content
Sole Trader CoursesSole TraderCourses

Flagship programme

Struggling to thriving in 12 weeks

The GROW Certification Programme takes you through the entire GROW Formula® and helps you implement it in your own practice. Two tracks: one-to-one, or as part of a group.

Enrol on the Solo TrackTalk it through first, free

Used by practitioner members of professional bodies including

  • BACP
  • CNHC
  • FHT
  • CThA
  • BAcC
  • AoR
  • GCMT

Choose your track

Same Formula, two ways through it

Solo Track

The full GROW Formula®, one-to-one, starting whenever you're ready.

£895

or £149 × 6 monthly payments

  • 6 hours of one-to-one coaching across 6 sessions
  • Lifetime access to The GROW Formula® course and GROW Workbook
  • Lifetime access to every episode of the Deep Dive podcast
  • Lifetime access to the Programme Participants area in the GROW Community
  • Weekly online meet-ups for participants
  • Leads to GROW Certified Practitioner status
Best for:
Practitioners who want the whole framework, privately.
Format:
Self-paced course + 6 one-to-one coaching sessions
Dates:
Sessions are scheduled to suit you, so you can start any time.
Enrol on the Solo Track

Pro Track

A structured group Mastermind with more coaching and accountability.

£1,350

Payment plans available

  • 18 hours of coaching across 12 group sessions
  • Lifetime access to The GROW Formula® course and GROW Workbook
  • A cohort of practitioners moving at the same pace
  • Lifetime access to every episode of the Deep Dive podcast
  • Lifetime access to the Programme Participants area in the GROW Community
  • Weekly online meet-ups for participants
  • Leads to GROW Certified Practitioner status
Best for:
Practitioners who learn fastest alongside peers.
Format:
Self-paced course + 12 group coaching sessions
Dates:
No dates are scheduled for the next cohort yet. Join the waitlist to hear first.
Join the waitlist

The curriculum

Four modules, one per component of the Formula

Each module includes video lessons, guided reflections and practical GROW Workbook activities you complete on your own practice.

  1. Module 1

    G for Get Clients

    Attract a steady flow of the right clients, without a daily social media routine.

    • Instil trust before the first appointment
    • Remove the barriers that stop people booking
    • Be visible online in a way that fits you
    • Plan and learn from your marketing effort

  2. Module 2

    R for Relationships

    Turn first-time clients into people who return and refer.

    • Keep showing up consistently
    • Give great service, start to finish
    • Ignite word-of-mouth
    • Set boundaries that protect the work

  3. Module 3

    O for Ourselves

    Avoid burnout and build a practice that lets you stay in love with the work you do.

    • Work smart, not longer
    • Schedule strategically
    • Separate work and life
    • Reach out to other practitioners

  4. Module 4

    W for Wealth

    Build financial security on numbers you actually understand.

    • Update your beliefs about money
    • Do the maths behind a profitable practice
    • Organise your money
    • Automate your finances

What to expect

The 12 weeks, roughly

  1. Weeks 1–3

    Get Clients

    Fix trust, visibility and the barriers stopping people booking.

  2. Weeks 4–6

    Relationships

    Turn first appointments into returning clients and referrals.

  3. Weeks 7–9

    Ourselves

    Rebuild your schedule so you avoid burnout and keep enjoying the work.

  4. Weeks 10–12

    Wealth

    Set fees, do the maths, and organise the money side properly.

Access to the GROW Formula® course, Deep Dive podcast and GROW Community continues for life, and both tracks lead to GROW Certified Practitioner status.

Recognition

Finish the Programme, become a GROW Certified Practitioner

Both tracks lead to GROW Certification. It is not a regulated qualification, and it does not replace your clinical training or professional body membership. It recognises that you have completed a structured programme of learning, reflection and implementation in how you build and run your practice.

GROW Certified PractitionerListed on the public GROW register with your modality and certificate number

  • Ethical, transparent client attraction

    You attract clients in ways that are honest, clear and comfortable for you and for them.

  • A professional client experience

    You have systems for the whole journey, from first enquiry through to aftercare.

  • A sustainable, values-aligned practice

    Your business supports the care you give, rather than competing with it.

  • A public register entry

    Certified practitioners are listed on the GROW register with their modality, location and certificate number.

In their words

Practitioners who stopped guessing

“I would highly recommend this course to any therapist looking to build their marketing skills in a way that feels aligned, supportive, and energising.”
Katie Merritt · Psychotherapist · GROW Certification Programme
“It really makes you stop and think at every stage of your business.”
Judy Ellis · Massage Therapist · The GROW Course
“As someone still at the beginning of this journey, the combination of strategy and encouragement has been invaluable.”
Rosanna · Doula, Odyssey of Motherhood · GROW Certification Programme
“If you’re looking for new insights to improve and grow your sole trader business this is the course for you.”
Tanya Carter · Acupuncturist, Reiki Practitioner, Sound Healer, Tui Na Massage Therapist, Yoga Teacher · GROW Certification Programme
Read the full success stories

Still deciding between Solo and Pro?

Book a free 30-minute session and we'll work out which track fits your diary, your budget and how you learn best.

Book a free 'Meet Me' sessionCompare every option